There is a growing focus on shorter food supply chains to increase farmer income and conserve resources. The study assesses the marketing efficiency of selected marketing channels for cabbage and broccoli in Benguet. Findings indicate that farmers using shorter supply chains are more organized, trained, and operate on smaller, irrigated,...
Comparative Analysis of Value Chains of Virgin Coconut Oil in Quezon and Laguna, Philippines
The study compares the value chains of virgin coconut oil (VCO) in Quezon and Laguna. Respondents include 18 VCO processors, 44 coconut farmers, 5 coconut assembler-wholesalers, 1 VCO assembler-wholesaler, and 8 VCO retailers. Descriptive, profitability, value addition, and marketing efficiency analyses were done. The most efficient marketing channel was found...